Just like the shoes in your closet, your lingerie drawer should reflect your lifestyle, needs and shape. You wouldn’t wear running shoes to a wedding or stilettos to go jogging. The same applies to bras. Regardless of the type of bra you wear, having the right fit and proper adjustment will make all the difference in the world. What really count are band size (as in 32, 34, 36 or 38) and cup size (A, B, C, D). The two measurements are interrelated, because cup size increases with larger band sizes. For example, a 32B will always be a 32, but the B cup size will increase as the band size increases, so the cup size of a 36B bra would be larger.

How do you know what’s right for you?
If your band size is too small, your bra will feel tight and flesh will overflow on the sides. If your band size is too large, your bra will ride up your back and provide no support at all. You know that your cup size is too small when your breasts spill over the top and sides of your bra or if the underwire pokes into breast tissue. Straps should be tight enough to hold your bra in place, but not so tight that they cut into your skin. The rule of thumb-so to speak-is that you should be able to fit two fingers snugly under the top of the strap. Of course, you don’t want the straps to be so loose that they fall down. The band should be snug and fit evenly around the rib cage.

Good posture is an excellent figure enhancer…and it’s free! Remember to hold your shoulders back and stand tall. Go ahead…say goodbye to droopiness, overflowing cups and straps that are too tight. Say hello to the new and confident you!

More than 3,250 women entered our Spring into Comfort contest that ran from May 3 to 31. We would like to thank you for your enthusiasm, and also congratulate the 28 lucky winners of a No Poke bra ($45 value), one of our most comfortable styles ever!

Our survey respondents took comfort to bed

Many fans of our comfortable No Poke bra were also kind enough to participate in our little in-house survey. The question in question? “What words do you most associate with comfort?” The results were very tight. Of course! How can you choose between the varied pleasures of hot chocolate, a pillow or a hot bath? But when we took the covers off the final results, the winner was perhaps the most obvious: the bed. Where we rest, recover, hide away from the world or indulge in our favourite guilty pleasure: sleeping in late. But showing that cleanliness is next to godliness but perhaps even closer to comfort, the appeal of a hot bath came in second. And the results were certainly not manipulated when a massage ran a very close third. From the write-in category, pajamas were a clear winner (we’d go for the flannel kind). The best of all possible worlds? Get a massage, plunge into a hot bath, slip into your pajamas, then make a beeline for your bed. Oh yes!